Fairy Garden: CHRISTMAS MULTI-BRANDS FRAGRANCE ANIMATION

On the occasion of Winter 2021 and to celebrate the festive season, Luxasia in collaboration with Central Department Store re-create the universe of multi-house animation entitled FAIRY GARDEN, around an appealing theme: GIANT RED TREE. 
 
Housing the best-selling fragrances from designer brands like Burberry, Chloe, and Marc Jacobs. The fascinating set-up that resembles a Christmas garden, is a strong opportunity for everyone to come together and get their first-hand in the new Retailtainement and provide a stronger customer experience.  
 
The joyful outpost, located on the Skybridge Level 1, Grand Indonesia Mall, Jakarta, features an interactive memorable experience such as a photo booth in front of the giant red tree. Customers will get EXCLUSIVE services such as personalized bottle engraving on the perfume bottles with min. purchase of IDR 1.500.000. They can also choose to get customized calligraphy message writing, this service option is perfect for gifting purposes, crafted in beautiful handwriting which is very entertaining to watch the process. On top of that, with the promotion and experience that no less interesting, features the Fairy Garden complimentary gift set with min. purchase of IDR 2.000.000.   

Several recently released perfumes such as Burberry HERO, Marc Jacobs EAU SO INTENSE & Chloe Rose Tangerine are the star of the show, which makes this exhibition even more special.   At the end of this year, people definitely have many wishes that they want to achieve for a better new year, customers can also write their wish on the hang-tag and put it on the Giant Red Tree at Fairy Garden, which is the main focal point of the exhibition, created by hand with a height of 3 meters high.   

The official opening was held on December 6, 2021, was attended by influencers such as Andira Hadley, Alea Malika, Cindy Cendana, Dewisya, and Wenny.

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