Central Department Store, one of the best department stores in Jakarta, is entering its 7th year in October 2021. The second-year celebrating an anniversary during the pandemic, making Central carry the theme FABULOUSEVEN - THE BLISS OF HOPEFULLNESS. Hope is one of the main keys for us to survive in these times, Hope is also what motivates us to always give the best for our customers.

The series of FABULOUSEVEN will start on 27 September 2021. Various online activities will be held such as FABULOUS Live Shopping, FABULOUS Workshop, FABULOUS Giveaways, FABULOUS Hidden Treasure Games, and FABULOUS Charity Auction. You can follow all these activities on Instagram @centralstoreid.

What's special about this year's celebration, Central Department Store invites local designers, brands, and also the public to share with others in FABULOUS CHARITY AUCTION. The auction, which involved Adrie Basuki - Barbie - Blueair - Byo - Clarins - Giorgio Armani - Hotwheels - Inglot - Kiehls - Lancome - No'om No'mi - Shu Uemura - Silvermist - Sissae - Studio 133 Biyan - YSL was intended to help others affected by COVID-19. This is a form of our gratitude. We want to bring HOPE to those who are currently being impacted by COVID-19. And we are very grateful to be able to collaborate with BAZNAS again to help distribute the funds from this auction.

FABULOUS CHARITY AUCTION held on October 7, 2021, and broadcasted live on BAZNAS TV (Youtube Channel) so not only members from Central and Baznas can participate, but all people can join together to raise funds. The funds collected will be directly donated by Baznas to those who have UMKM and their businesses are affected by this pandemic. It feels right to help UMKM, because we understand how it feels when our businesses have to close due to the current pandemic situation.



This year, Central also collaborate with brands and communities to create interesting online activities. Cooking demo with Kitchen Aid and Chef Angels Sthefanie through Instagram Live, Playdate Lego and Playdoh via zoom for Central Kids Club Members and customers, Hijab Styling with D'Designer (our Muslim brand) and Popmama through Instagram Live, Office Make-Up Look 101 with Stellar Women and other Instagram Live from our VM Spot that highlight our collection related to flower. We are very happy and thankful for the enthusiasm from our customers and viewers who have joined this online activity. 




Not only online activities and social activities, but FABULOUSEVEN also provides special promos to pamper customers. From 27 September – 3 October 2021 for BCA and Mastercard credit card holders, can get vouchers up to IDR 1,400,000 and from 4 - 24 October BCA and Mastercard credit card holders and Mastercard debit cards can get vouchers up to IDR 1,100,000.

FABULOUSEVEN is a form of our happiness and gratitude to our customers and staff who are still enthusiastic and loyal to fight during this pandemic. Central will continue to innovate and provide the best service, continue to improve omnichannel services (currently available at the Blibli.com official store and Chat&Shop via WhatsApp 0811.9898.768 or via Line at @Centralstoreid), and continue to provide interesting events and promotions.