Central 5th Anniversary - Flower Extravaganza 2019
The fifth-anniversary of Central Department Store in Indonesia is being marked with an annual festivity Flower Extravaganza. From 26 – 30 September 2019, customers were pampered with decorations from fresh flowers, special offers, prizes and attractive events.
CENTRAL FLOWER EXTRAVAGANZA
Central Flower Extravaganza is a major event for Central Department Store. With this year’s Floral Fantasy theme, each floor presents fresh decorative flowers complete with other elements to celebrate the fifth anniversary of the store in Indonesia.
Ground Floor as the main flower installations presented the ‘Floral Gazebo’ covered with fresh flowers that is dominated with colorful flowers of red, orange, pink, fuchsia.
Upper Ground Floor with ‘The Swings In The Garden’ theme took your breath away with the beauty of yellow flowers that fill the entire floor.
On the men’s area in the 1st floor, we translate Floral Fantasy theme with ‘Magical Doors’ that were fully embellished with flowers in different colors that hopefully can take our customers’ imagination being in a wonderland.
On the 2nd floor, Kids area was decorated with fun theme that is inspired by the story of ‘Little Red Riding Hood’ where you can find small hut and fresh flowers dominated with red colors. As for the home area, the decoration mixes the traditional elements of rattan and the beauty of pastel colors floral ornaments.
THE FIFTH ANNIVERSARY OF CENTRAL IN INDONESIA
“Central 5th Anniversary Flower Extravaganza” on 26 September begins with the press conference which presents Sunny Setiawan as the Managing Director PT Central Retail Indonesia and Tommy Singgih as Director of Mastercard Indonesia. At this moment, Central announced the extension of its longstanding and successful partnership with one of its strategic partners, MasterCard Indonesia.
For the fashion show, this year the store collaborates with senior fashion designer Biyan through his label Studio 133 – Biyan (Ground Floor, Central Indonesia) to present 12-piece fashion collections that have a special offer during Central 5th Anniversary Flower Extravaganza 2019 period in Central Department Store Grand Indonesia.
Studio 133 – Biyan is presenting its exclusive collections in colors that are nuanced with the feeling of the changing of seasons, such as powder blue, daffodil yellow, primrose pink, bright white, and jet black. The silhouettes of the outfits intersecting with the A – Line and H – Line are enriched with aesthetic details through the choices of materials such as textured jacquard, embroidered tulle, and gold-coated lace, as well as decorated with pearls and beads that beautify the collection even more.
The celebration was hosted by Sari Nila and also features music performance by the remarkable Marion Jola.
GUEST OF HONOR
Central invited honored guests to the Central 5th Anniversary Flower Extravaganza 2019. Managing Director, PT Central Retail Indonesia, Mrs Sunny Setiawan, will greet the esteemed guests at the event. These include:
HE Mr. Songphol Sukchan, The Ambassador of Royal Thai Embassy; Ms. Phasporn Sangasubana, Ambassador and Permanent Representative of Thailand to ASEAN; Mrs. Sirimanas Pimpakorn, Deputy Director, Tourism Authority of Thailand; Mr. Nithapong Senavongse as, General Manager of Bangkok Bank; Mr. Weerawat Swasdibutra, General Manager of Thai Airways International Public Company; as well as Central Department Store business partners Bank BCA and Mastercard Indonesia.
EXCLUSIVE COLLECTIONS & OFFERS
More exclusive collections can be found on our Instagram @Centralstoreid
Central Department Store also presents a series of activities from various brands to commemorate its fifth anniversary in Indonesia.