4X4 Man originated from the idea of having a young designer involved in the designing process in order to satisfy the needs of the target group.
 
4x4Man has the structures and graphic lines of skyscrapers as inspirations. All these features appear in lines, colors, silhouettes and cutting techniques of the key pieces. The main colors are grey, brown and cream which are references of the colors of concrete, rust and marble, respectively. The other basic colors are a palette of white, black and blue. 4x4Man plays with cutting and tailoring for formfitting shape using premium fabrics and materials that are comfortable to wear and durable. Besides having the concept of everyday use for young gentlemen in mind, the collection also features fun techniques, prints, and uniquely selected materials.